Archives by: Andrew Ellis

Andrew Ellis

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About the author

Andrew Ellis
Founded Like Minds in 2009. Andrew is a serial entrepreneur and angel investor. He founded design agency Icon in 1983 (sold to AGI Media) and Eyetoeye, one of the first digital agencies in the UK, in 1994. He advises start-ups and digital agencies on business development and is an Evaluated Consultant for Finpro, the export arm of the Embassy of Finland. He was elected a Fellow of The Royal Society of Arts in 2000.

Andrew Ellis Posts

Webinar: How to Build Webinars Across the Buying Cycle.
How to Build Webinars Across the Buying Cycle In the age of the self-educated buyer, it’s getting harder than ever to drive ...
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Ideas Festival Sponsorship 2018
The Exeter 2018 Ideas Festival sponsorship options are available to download here. ...
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Report: Guide to the Psychology of Referral.
When putting together a referral programme, there are 3 key elements which need to be considered to ensure success. We call these ...
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Report: Experimenting With Your Referral Programme.
This guide distills the learnings from over 700 A/B tests.  We highlight 7 experiments to get you thinking about yo ...
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Reports: Jingle sells: holiday marketing for e-commerce.
It's the most wonderful e-commerce time of year: Q4 is make or break for most ecommercebrands, as shoppers take to the interne ...
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Report: Holiday marketing for e-commerce checklist.
There’s no more crucial period in the e-commerce calendar than Q4 when major holidays such as Halloween and Christmas collid ...
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Report: The Consumer Impact of Incorrect Information.
SEARCH IS GETTING SMARTER.Over the past few years, we’ve seen a dramatic shift in the way consumers seek out information: fr ...
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Report: To Refresh or Rebrand: That is the Question.
The decision to rebrand is one of the biggest a marketer can make. After all, you’re not just changing a name or a logo ...
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Report: The Everywhere Brand.
There’s a new race to command more visibility for your people, products, and locations across the internet. For nearly 25 ye ...
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Report: How Voice Search Changes Everything.
“Voice-powered interactions with devices are likely to be a defining characteristic of computing over the course of the next ...
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