Report: Creating Urgency to Purchase.

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In the distant past, our very survival depended on being in the know. To not be aware of a new food source, for example, meant you could literally miss out on something that could mean the difference between life and death.

Today that same impulse is a key driver behind why we want to snap up those last festival tickets, book that weekend away or order that limited edition jumpsuit.
How far we’ve come.

So what can you do to tap into this primal urge and encourage purchases?

Find out in our new guide ‘Creating urgency to purchase’, where you’ll learn:

  • the psychological effects of FOMO (Fear Of Missing Out)
  • top tactics for creating urgency to purchase
  • best practice urgency tactics in your industry

About the author

Andrew Ellis
Founded Like Minds in 2009. Andrew is a serial entrepreneur and angel investor. He founded design agency Icon in 1983 (sold to AGI Media) and Eyetoeye, one of the first digital agencies in the UK, in 1994. He advises start-ups and digital agencies on business development and is an Evaluated Consultant for Finpro, the export arm of the Embassy of Finland. He was elected a Fellow of The Royal Society of Arts in 2000.

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