A two-day conference on the integration of social media for luxury brands. Join us at the sublime Burj Al Arab hotel – on the future of luxury and how social media can influence purchasing decisions in the luxury market.

As the catwalk becomes an increasingly competitive and saturated place, social media provides an opportunity to directly and innovatively engage with the 6.2% of online consumers who create 80% of all influence impressions. (Forester 2010)

What is necessary for luxury brands, as they leverage social media platforms, is to correctly integrate social channels into their brand, whilst maintaining the heritage and exclusivity that they have engendered over decades and in some cases centuries.

Like Minds Dubai will be taking a strategic overview of the current trends in the market before carrying out an in-depth analysis during the range of immersive workshops on integration, execution and measurement that follow the keynote speeches.

Our speakers are pioneers in the world of luxury brands and social media, and we will be showcasing the people who have already achieved award-winning success in combining the two.

Participants can also expect to enjoy the finest that Dubai has to offer, with our partners, sponsors, world class venues and transfers helping create Like Minds Dubai a luxurious event in itself.