2020 has been a hard year for many of us. Few businesses will come out of the COVID-19 pandemic unchanged. Many businesses have had to adapt rapidly to the changing world, from employees working from home to a focal shift to online business to new methods of advertising. It is vital to act quickly to keep up with the changes 2020 has brought to the business sphere.
Whether you’re an entrepreneur just starting your business or an existing business owner looking for fresh ideas and innovation, technology is undoubtedly the way forward.
One element of tech that you may not have considered is the wildly popular platform of podcasting. You can make podcasts on practically any topic you can think of. For example a law review podcast or accountancy podcast – you can make these as expert as you like or go for basic how-to guides. Try to find a niche in the podcasting market and start there.
Creating a podcast can be a great way of standing out amongst the crowd. With over 7 million people in the UK listening to podcasts every week in 2019, there is huge potential for reaching prospective consumers. It can also be a great way to build your brand and advertise your business while educating and entertaining.
Ensuring that your business stays up to date on tax is a vital part of any business. The UK Government is transitioning to allowing businesses to pay their taxes digitally, as part of the Making Tax Digital scheme. This is due to be mandatory for VAT registered businesses in 2022, for the self-employed in 2023, and corporation tax after 2026.
For those looking to get ahead of the curve, there is software out there to get your business on the right track to comply with the coming changes. The right software can save you time and money so it’s vital to make the right choice. You should always keep an eye out for software companies that provide updates to their software and excellent customer support like BTC Software. Have a look at the Making Tax Digital software from BTC for more information.
These days no business is complete without its own website. This really is one of the essentials. Ideally, it should be sleek, professional, and user friendly. Enlisting the help of a professional web building company is vital to ensuring that your website and brand have the perfect mix of user interface and content.
Always choose to commission a bespoke website to help build your brand. There are hundreds of website building companies and freelancers out there to choose from so make sure you find the right combination of graphics and usability to make your website your crown jewel.
Going hand in hand with a professional website, this year has been one of exponential growth for e-commerce. With brick and mortar shops being forced to close or limit their trading hours this year customers have flocked online to do their shopping; from the weekly grocery shop to Christmas gifts.
With e-commerce giants like Amazon to contend with it is worth making sure you have a niche corner of the market to focus on. There are plenty of guides out there for those just starting or trying to make the move from depending entirely on brick and mortar stores.
Like a website, a mobile app should be an integral part of your online business strategy. Making your business accessible on the move can be one of the best ways to attract and retain consumers.
Again as with a website, your app should be user-friendly, professional, and promote brand recognition. Choose a reputable mobile app building professional to help you on your first steps into building an app.