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Books & Resources

Silhouette of a woman looking towards a bright spotlight
Content Marketing Digital Marketing Features Marketing Posts PR

Top 8 Mistakes Companies Make When Engaging PR.

By Editor
November 19, 2024
One of the most frustrating things about getting older, and more experienced, is that you see the same mistakes playing out time and time again with similar results. ...
Read more Comments Off on Top 8 Mistakes Companies Make When Engaging PR.
Railway tracks stretching into the distance under a dramatic red and purple sunset sky
Content Marketing Digital Marketing Marketing Posts PR

PR Does Not Equal Media Coverage.

By Anne Cantelo
November 19, 2024
Organisations thrive or die by their reputation. Good PR is about managing that reputation, which can include getting positive media coverage, but it is only a tactic, not ...
Read more Comments Off on PR Does Not Equal Media Coverage.
Four adults wearing TEAM t-shirts in a park
Features Posts

Adrian Brown on “Clean Leadership.”

By Mark Walters
October 30, 2024
We were invited to The Pig at Combe to hear Adrian Brown discuss his new book, “The Power of Clean Leadership: Learning to Lead with Integrity.” The Power ...
Read more Comments Off on Adrian Brown on “Clean Leadership.”
Man in blue shirt holding book and pointer indicating one red figure among group of black figures
Business Growth Business Intelligence Business Planning Leadership Development Posts

Leadership Styles in Business—E-Books That Explain the Differences.

By Editor
October 30, 2024
Understanding different leadership styles in business can significantly impact a company’s success. Various leadership approaches shape company culture, communication and overall effectiveness. By exploring these styles readers can ...
Read more Comments Off on Leadership Styles in Business—E-Books That Explain the Differences.
Red origami boat leading a group of blue and turquoise origami boats
Careers Entrepreneur Leadership Development Posts Thought Leadership

Agile Careers, Adaptive CVs: Writing Techniques for Entrepreneurs.

By Editor
September 24, 2024
Photo by Miguel Á. Padriñán Entrepreneurs often tread a unique path compared to more traditional job seekers, making the art of weaving a compelling story within a CV ...
Read more Comments Off on Agile Careers, Adaptive CVs: Writing Techniques for Entrepreneurs.
Younger man and older man with grey hair and glasses looking at an open book together at a wooden table
Health Mental Health Posts Staff Welfare

From Awareness to Action Transforming Your Business with Alzheimer’s Inclusivity.

By Mark Walters
August 28, 2024
Photo by Kampus Production With over 850,000 people living with dementia in the UK, the significance of Alzheimer’s inclusivity in business cannot be understated. For many families, shopping ...
Read more Comments Off on From Awareness to Action Transforming Your Business with Alzheimer’s Inclusivity.
Person pointing at pie chart with blue pen, holding calculator showing 230620, laptop and graphs on desk
Business Intelligence Business Planning Posts Strategy

Mastering Competitor Analysis for Business Success.

By Mark Walters
August 28, 2024
Photo by Antoni Shkraba Whether you’re an entrepreneur, a marketing professional, or a small business owner, competitor analysis provides valuable insights that can help shape your strategies and ...
Read more Comments Off on Mastering Competitor Analysis for Business Success.
Woman presenting a business model canvas on a whiteboard to two colleagues seated in a modern office lounge
Business Growth Business Intelligence Business Planning Digital Marketing Marketing Posts

Great Ways to Stand Out as a Modern Business.

By Editor
July 10, 2024
When you are running a modern business, you need to think about the steps you can take that are going to help you stand out and make a ...
Read more Comments Off on Great Ways to Stand Out as a Modern Business.
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Business Intelligence Business Planning Posts Strategy

Quick Wins vs. Long Haul: Strategic Decisions for Business Success.

By Editor
July 10, 2024
Reaching business success requires making strategic decisions that balance quick wins vs long hauls. Both strategies have their own merits but timing and context should always be considered ...
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