Nicole Yershon: Why Companies do Innovation Theatre Instead of Actual Innovation.

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Nicole Yershon is a maverick, inspiration and the original rough diamond. She is at once a consultant, speaker, judge, mentor, connector and Amazon #1 Best Selling author.

Nicole Yershon: Why Companies do Innovation Theatre Instead of Actual Innovation.

She works on the front line of innovation – bringing organisations kicking and screaming into the 21st Century. In that sense she properly defines disruption. And when that’s done making it actually happen.

She is rebellious and restless – a true entrepreneurial spirit. She can call on a vast International network of startups, entrepreneurs and bleeding-edge businesses.

Where most of us say ‘why not’ she will already be halfway through doing it. She brings an attitude based on hard-earned experience to the way business now needs to think and work.

Disruption presents many challenges and opportunities – Nicole turns both into advantages. She is not content unless her clients get impact and return on their investment. It’s always about delivering measurable value to the business.

Nicole is the founder of The NYC and before that the Ogilvy Labs – the dedicated Innovation unit of Ogilvy & Mather Group. Part of WPP Group plc.

Nicole’s Amazon Best Selling first book, ‘Rough Diamond: Turning Disruption into Advantage in Business and Life’, is available. As are the courses on how to be an Intrepreneur.

About the author

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Like Minds is a global thought leadership platform delivering world class events on business development, knowledge and insight aimed at entrepreneurs and business leaders to engage, stimulate and empower them to become global businesses of the future. We also offer a bespoke service for corporate clients and training programmes under the Like Minds U brand. For more information please email bespoke@wearelikeminds.com