Customer Relationship Marketing

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Boosting Business Connectivity: The Benefits of Meta’s App “Threads”

Photo by Patrycja Chociej on Unsplash In the digital age, connectivity, and communication play a crucial role in the success of businesses. As technology continues to evolve, companies ...
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Keynote: Flavilla Fongang on “Neuromarketing: The Science of Purchasing Behaviour.”

Flavilla Fongang is a multi-award-winning serial entrepreneur who started her career inoil & gas, then fashion and she’s an influencer in the technology sector. Computer Weekly named her ...
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Articles Content Marketing Customer Relationship Marketing Digital Marketing Featured Influencer Marketing Marketing

Top 10 Content Marketing Tips to Drive Substantial Website Traffic.

Visual contents concept 3D illustration. Introduction Content marketing is a vital component of any successful digital marketing strategy. By producing high-quality and relevant content, you can attract, engage, ...
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Fresh Content: 4 Practices to Ensure Succinct Branding.

Photo by Leeloo. With so many aspects of your business that hinge on its branding whether it is the brand name, the logo, or the images, your branding ...
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6 Ways Every Business Should Be Impressing Its Audience.

Photo by Jason Goodman on Unsplash Leaving a good impression on your audience is key if you’re going to attract new and returning customers, but it’s often difficult ...
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10 Marketing Tactics To Deploy For Your Business.

Photo by Pixabay. Marketing is a crucial aspect of any business. It helps to attract and retain customers, increase brand awareness, and drive sales. There are many different ...
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Articles Beyond Customer Centric Customer Engagement Customer Relationship Marketing Customer Service

6 Top Tips To Create A Perfect Customer Lifecycle Program.

Photo by Tima Miroshnichenko. The anatomy of a perfect customer lifecycle program is a comprehensive approach to understanding and engaging with customers throughout the entirety of their relationship ...
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Gordon Glenister: B2B Influence.

Gordon works with many clients to help them become better leaders in the world of influencer marketing and/or running better membership organisations. He helps them develop or refine ...
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Content Creating: In-House Vs. Outsourcing.

A business cannot survive without customers, and marketing is key to attracting them. Any company that markets digitally has to create content – no matter what methods or ...
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